About
Food-first. Smart hybrid. Community-driven.
A neighbourhood lifestyle platform rather than another grocery store. built to be simple to use, affordable, and worth a trip on its own.
Concept render, OADVThe neighbourhood convenience hub
KADO MART is positioned as a complete neighbourhood convenience platform rather than another grocery store, serving families, seniors, students, working professionals and online shoppers across the whole day.
- Food-first and visit-worthy
- Simple, familiar and easy to use
- Smart but not intimidating
- Community-based but lifestyle-led
- Affordable, convenient and inclusive
- Scalable through conversion, partnership or franchise
The brand voice
Five lines. Two languages.
Preview imageryKado Food Club
KADO MART should not feel like a traditional neighbourhood minimart. The ambition is a food-led lifestyle brand that younger customers are happy to visit, share and carry, while staying welcoming to families and seniors.
- Digital membership, food rewards and meal passes
- Limited-edition T-shirts, caps and tote bags
- Insulated lunch bags, tumblers and reusable cups
- Food-themed collectibles, stickers, pins and keychains
- Artist, chef and brand collaborations
- Seasonal packaging and member-only food launches
Supply chain & private label
A retailer, and a distribution platform.
A growing network lets the brand centralise procurement, negotiate better supplier terms and develop differentiated products for its stores and its online marketplace.
- Central procurement for participating outlets
- Direct sourcing and selected import programmes
- Regional FMCG and emerging-brand distribution
- Fresh, frozen, ready-to-eat and ready-to-cook products
- Exclusive products and a KADO MART private label
- Supplier campaigns, sampling, listings and retail media
- B2B supply to cafes, institutions and partner retailers
The next evolution of neighbourhood convenience.
KADO MART combines the daily frequency of food, the practicality of a minimart, the accessibility of health and wellness, the usefulness of parcel and community services, the range of an online marketplace, the engagement of livestream commerce and the efficiency of smart technology, in one compact, repeatable format.